I’ve got the brains, you’ve got the looks
Beth and I met at Syracuse University, during my freshman and her sophomore year. We stayed friends through school and a few years after. Unfortunately, life got in the way for a while but we reconnected over Facebook a few years ago and hung out often and without incident since then.
Until Labor Day weekend of 2013. We were lounging by the pool at Beth’s apartment building and complaining about our bathing suit straps. Hers were too long on her new suit and mine were stretched due to wear and weight. (to quote my friend Charlie, you can’t expect a few pieces of elastic to hold up bowling balls forever!) We did the typical “There has to be a better way…” and “What if…” and one thing led to another and the Strap Saver was born.
Suddenly this magic idea formed between us and I knew it was too good to let go. I spent that Saturday evening researching – surely someone had thought of this before. I polled a few girlfriends – would you want… and they all emphatically said yes! And I started down this road, learning more than I thought about manufacturing, ecommerce and people.
My favorite group is the Pet Shop Boys and that’s what this blog title refers to – the two of us. Beth calls me “the brains” since I’m working on the business end, getting the product made, doing the books, filing the patent paperwork, etc and she is definitely “the beauty”. All of the gorgeous design work representing The Strap Saver and the packaging was all from her and will lead us down this road to success. She’s also a big part of anything creative that happens here. And as the song goes…
Oh, there’s a lot of opportunities
If you know when to take them, you know?
There’s a lot of opportunities
If there aren’t, you can make them
Make or break them